What is your business reason for being? The foundation of any business is the reason why you have decided to sell a product or deliver a service. No matter how good your product or service is, if there is no story involved, you will have difficulties getting noticed by your potential customers. In this webinar, we want to show you why it is important to Start with Why.

Attend this webinar to learn:

Why? – the core belief of your business

How? – how your business fulfills the core belief

What? – what your company does to live up to its potential

Prerequisite: Prior to attending this webinar, all attendees are asked to view the 7 minute TED talk by Simon Sinek called “Start with Why”.

Meggie Woodruff, is a SCORE mentor who can help you at any stage of growing your business and better position you for success in the fields of Training and Development, Operations, Supply Chain Management and Product/Program Management. With broad corporate business experience, she is able to distill complex issues, set strategy, and drive measurable results.