Marketing and Sales

The Corporate Couch – Five Social Media Tips That Apply to Personal Success

1. Less is more. Just as the more social media platforms a business has, the more confusion is caused for clients. If you try to be all things to all people, you will limit your success. Marketing departments should maintain about 3 to 4 social media platforms that allow the most...

Read more...

Don’t be Afraid of Government Contracting

There comes a time in the evolution of many small businesses when they consider expanding their efforts into government contracting.  Government contracting can be a great opportunity, but many business owners are reluctant to explore it for a variety of reasons.   Here are four of the more common reasons: We’re Not...

Read more...